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Systems approach in tourism: the Saint Gall Management Model


Tourism marketing and management handbook: 443-446
Systems approach in tourism: the Saint Gall Management Model
The Saint Gall Management Model comprises four components: company; management; organization; manager's tasks. The principle of the Model has been applied to the tourist industry. It was particularly important to take into account the specific features of the tourist trade. More emphasis in the applications is given to hotels, tour operators and travel agencies, and tourist resorts as travel destinations.


Accession: 001962910



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