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Differential media coverage of men's and women's intercollegiate basketball and the underlying gender ideology



Differential media coverage of men's and women's intercollegiate basketball and the underlying gender ideology



Abstracts of research papers presented at the San Francisco, California Convention of American Alliance for Health, Physical Education, Recreation and Dance in the Research Consortium Meetings, 1991: p.111



The study explores the extent to which media coverage of men's and women's sport reflects the broader gender ideology of society. This question is of particular significance given both the increase in media coverage of women's sport and the assumed role the media plays in shaping images and perceptions.

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Accession: 002072703

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