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Euro-marketing: how the German central marketing organization for agriculture (CMA) is faring


, : Euro-marketing: how the German central marketing organization for agriculture (CMA) is faring. DLG Mitteilungen Agrar Inform 107(11): 32-34

The main central agricultural market promotion organizations of the 12 EC countries are compared as to their legal status, source of funds, proportion of government support, type of activities and success in promoting their national products. Germany, France and the Netherlands spend most on such marketing activities, although all countries spend something.

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