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The application of strategic planning and financial analysis methods to a social horticulture project for the mentally-handicapped

, : The application of strategic planning and financial analysis methods to a social horticulture project for the mentally-handicapped. Acta Horticulturae ( 340): 347-353

Strategic planning and financial monitoring were developed for a company serving people with learning difficulties. Prior to the implementation of the plan, financial and market pressures were challenging the mission of the company. Through a business plan, the purpose of the government-funded element was defined, private sponsorship increased, a capital rebuilding project undertaken and costs contained.

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