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Sensory evaluation of vitamin drinks on the market classification of drinks based on characteristics of the taste and flavor



Sensory evaluation of vitamin drinks on the market classification of drinks based on characteristics of the taste and flavor



Journal of Takeda Research Laboratories 52(0): 146-155



Sensory evaluation of 22 kinds of vitamin drinks broadly on the market was carried out to clarify the characteristics of taste and flavor. At first, the similarity of the taste and flavor among the 22 drinks was measured using a classification procedure, and then multidimensional scaling (MDS) and cluster analysis were applied to the similarity matrix. The results of MDS analysis revealed that the 22 drinks could be classified into four groups according to characteristics of taste and flavor: Group I, fruit flavors; Group II, a combination of fruit and medicinal-herb flavors; Group III, medicinal-herb flavors; and Group IV, bitter taste and strong after taste. The same results were obtained by cluster analysis. The taste and flavor of 7 drinks, one to three drinks from each group, were further analyzed by a scoring method, and the characteristics of taste and flavor for each group are discussed.

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Accession: 009397065

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