+ Site Statistics
+ Search Articles
+ Subscribe to Site Feeds
Most Shared
PDF Full Text
+ PDF Full Text
Request PDF Full Text
+ Follow Us
Follow on Facebook
Follow on Twitter
Follow on LinkedIn
+ Translate
+ Recently Requested

Hospitals will demand results after big-budget advertising

Hospitals will demand results after big-budget advertising

Modern Healthcare 16(8): 69-70, 73

(PDF emailed within 1 workday: $29.90)

Accession: 046274490

Download citation: RISBibTeXText

PMID: 10275965

Related references

Advertising and alcohol demand in the UK: further results. Discussion Paper University of Western Australia, Department of Economics ( 89.20): 10pp., 1989

Hospitals as budget target. Bush's proposed budget has hospitals crying foul over a 'savings' plan that reduces Medicare, Medicaid funding by $200 billion. Modern Healthcare 38(6): 6-7, 14, 1, 2008

The basics of retail advertising: proven advertising and promotion tips for the budget-minded garden center. American nurseryman, 169(2): 68-75, 1989

The demand for cigarettes: advertising, the health scare, and the cigarette advertising ban. Review of Economics and Statistics 54(4): 401-411, 1972

Hospitals accelerate spending on lobbying. With results such as the restoration of billions in balanced-budget law relief, nobody's complaining. Modern Healthcare 32(14): 10-11, 2002

Advertising bans and product demand: how does marketing affect demand for a differentiated product?. International Review of Applied Economics 9(3): 291-304, 1995

What's behind the vote to slash the ADA's advertising budget?. Dental Economics - Oral Hygiene 70(12): 63-71, 1980

Making the most of your newspaper advertising budget. Illinois Dental Journal 59(4): 284-285, 1990

Hospitals get battle-ready. At home and abroad, U.S. military hospitals prepare themselves for war amid staffing shortages and budget cuts. Modern Healthcare 33(13): 4-5, 8, 1, 2003

Allocating an advertising budget to international travel markets. Annals of Tourism Research 13(4): 609-634, 1986

A note on budget allocation for market research and advertising. International Journal of Production Economics 166: 85-89, 2015

Evaluation of an advertising budget, a game theoretical model. Sindh University Research Journal Science Series 38(1): 33-38, 2006

Allocation model for theme park advertising budget. Quality & Quantity 44(2): 333-343, 2010

Optimal advertising for the Nerlove-Arrow Model under a replenishable budget. Optimal Control Applications and Methods 2(2): 165-173, 1981

Optimal control of non-linear advertising models with replenishable budget. Optimal Control Applications and Methods 3(1): 53-65, 1982