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Canada's Physical Activity Guide: examining print-based material for motivating physical activity in the workplace

Canada's Physical Activity Guide: examining print-based material for motivating physical activity in the workplace

Journal of Health Communication 17(4): 432-442

The authors conducted a secondary analysis on 202 adults from the Physical Activity Workplace Study. The aim of this analysis was to examine demographic characteristics associated with reading Canada's Physical Activity Guide (CPAG), being motivated by the guide, and whether participants in the Physical Activity Workplace Study who read the CPAG increased their physical activity levels over 1 year. Results revealed that less than 50% of participants read the full version of CPAG, and less than 10% were motivated by it. The CPAG also appears to be more appealing to and effective for women than for men. Although the CPAG had some influence in increasing mild physical activity levels in a workplace sample, there was also a decrease in physical activity levels among some members of the group. Overall, the effectiveness of CPAG was not substantial, and the findings of this analysis could help guide future targeted intervention materials and programs.

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Accession: 051921309

Download citation: RISBibTeXText

PMID: 22206294

DOI: 10.1080/10810730.2011.626504

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